With great regret, we would like to inform you that the decision has been made to close down StockLogos.com as of January 31, 2018. Read more

Site Statistics

  • Members: 157,242
  • Logos: 64,796
  • Sales: $2,376,156

Soft Drink Can Design Through the Ages

Chris Dickman Mon, 07/08/2013 - 05:46

We take cans of soft drinks for granted but of course there once was a world where glass bottles ruled. In fact, purists swear that Coke in bottles tastes better than its can-based equivalent but it's hard to know how much of this belief is based more in nostalgic sentiment than in actual taste. Be that as it may, last year saw 475 billion cans of beverages in all categories consumed worldwide. The majority of these were aluminum, with tin-plated steel steel coming in a distant second.

As in all categories of packaging, soft drink designs have evolved over the years, although as you can see from the examples below spanning the last 50 years, they've remained pretty boring. I mean, the big innovation seems to have been simply to set the type at an angle. Where is Andy Warhol when we need him?

Via boldpost

1 Comment

PixelPuzzel's picture

how does squirt tastes like?! LOL

Get Inbox Inspiration

Sign up for the latest branding inspiration, industry news, and logo design tips & resources. Join thousands of designers and branding experts who stay inspired with our monthly newsletter.