Farm Credit Services Identity Relaunched

Farm Credit service of Mid-America needed a fresh coat of paint. Colle+McVoy created a new logo and identity system to re-invigorate the brand, convey their strength as leaders in rural lending, and tell the Farm Credit story.

Chief Creative Officer: Mike Caguin
Group Creative Director: Joe Monnens
Associate Creative Director: Derek Till
Design Director: Ed Bennett
Designers: Anna Giacomini, Anne Ulku
Interactive Designer: Brit Ryan
Art Directors: Derek Till, Brit Ryan, Anthony DiNicola
Copy Writers: Lisa Lucas, Peter Hajinian, Erik Kvålseth
Technical Writer: Carol Estocko (Annual Report)
Interactives: Ryan Wenner, Julie Kaloides, Jeffrey Bennet
Photographers: Derek Till, Jim Henderson
Retoucher: Greg Goranson
Art Buyer: Chris Peters
Print Producers: Tom Holler, Brad Smith
Project Manager: Pooh Keoraj
Interactive Project Manager: Bridget Charon
Print Production: Jim Finnegan, Greg Goranson
Broadcast Producer: TJ Beagan
Video Producer: Deena Graf
Video DP: Bo Hakala