A sandwich, whose the ingredients are: bread, olives and the colors cyan, magenta, yellow and black. The sandwich is in a dish and in the name, in the word flavor, the letter o becomes a stuffed olive.
The concept creates a metaphor that printing is tasty, prepared with care, like food in a cafeteria or restaurant. Creates confidence in the consumer of printing services showing that the company is like your favorite bar. Trust, closeness, creativity, spontaneity and informality.
For providers of service on printing, fast printing, copying, companies involved in print or ink in general, etc..