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Lonely Coast

Contest details

About your Company/Product/Service

We are an Art Gallery Business based in South West England, specialising in Coastal photographic art work and a range of contemporary jewellery. We are setting up a sub business using the same Photographic art work and targeting the Art Card market. We also want to incorporate our bespoke Jewellery into the ‘Lonely Coast’ Brand and would like a slight logo variation to suit this. It could be as simple as a color change. You can view some of our photography here: http://www.northshoregallery.co.uk/section351894_417605.html

Special Requirements

Two variants required: 'Lonely Coast Photography' and 'Lonely Coast Jewellery' Please show how your design would look on the back of our Art card (Image attached). We also welcome any creative input here.

Target audience

Our Art and Jewellery is purchased by people on Holiday in South West England, which is a popular tourist location due to its many miles of stunning coastline. Our customers appreciate our unique, quality products.

Your objectives

The identity needs to encapsulate 'Lonely Coast Photography' and 'Lonely Coast Jewellery'. The logo should have a contemporary and sophisticated look. A relatively Simple design that conveys Quality and elegance. The brand identity should signify a unique exclusive product. A silver color incorporated for the 'Jewellery' variant.

File attachment

Prize: $450
Deadline: Sat, 06/23/2012 - 13:40

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18 Comments

North Shore Gallery's picture

Hi Everyone

The logo will be used to represent our Contemporary Jewellery and Photographic Artworks.

So the identity needs to encapsulate 'Lonely Coast Photography' and 'Lonely Coast Jewellery'.

Our jewellery is made from fresh water pearls and solid silver.

We look forward to your ideas and input.

North Shore Gallery's picture

Hi Everyone

Thank you for the input so far.

We would like to see some examples that evoke a feeling of solitude, contemplation.
Hard to achieve in a logo I’m sure, but hope you get the idea.

Some more creative font styles would be good to see too.

Thanks again

logofish's picture

Hello! I was wondering if it would be possible to see a couple of examples of your jewellery, just to have a hint of your style (unless, of course, they aren't public yet or you prefer to keep them private)

ROCKADERO™'s picture

So any feedback at all ? Client doesn't seem to like anything so far. Would be nice to know why so designers can go in the right direction. Thanks.

North Shore Gallery's picture

Hi

Thank you all for your entries so far.

Our jewellery is made using solid silver, so a silver twist for the jewellery logo version might work well.

Thanks again for every ones input

ghostd7's picture

Hi,sory for the spam but you may be interested to look at this design and if you want to see it alternated for your business let me know.

http://stocklogos.com/logo/afolia

Regards.

North Shore Gallery's picture

Hi
Thank you for your message. Great logo
We have set a limit on costs, which are that of the contest, so this one would be too expensive for us.
We welcome all input and help.

Regards.

North Shore Gallery's picture

Hi

Thanks to everyone for all the input and ideas so far.

We think a simple design work well and not to fussy. Remember, it needs to signify class and quality.

Thanks again

North Shore Gallery's picture

Hi

Would Like to see some designs incorporating Silver color into the 'Jewellery' variant

North Shore Gallery's picture

Hi
apologies for not commenting on every individual design. We are listing our thoughts here and hope this helps with some guidance towards the styles we like. Where we like elements of a particular design we will make relevant comments there. We understand the process is a two way thing and will do our best to help steer designs in the right direction.

We do appreciate every ones input.

North Shore Gallery's picture

Hi

Thank you all for your designs. It's great to see a variety of ideas coming in. We think the use of a shell in the design could work well and would love to see your ideas on this theme.

Thanks again to all contributors.

North Shore Gallery's picture

Thank you all for your continued contributions. Again, it’s great to see such a variety of ideas coming in and the thought that goes into these designs.
There are many designs that we like, but perhaps don’t quite capture the identity we are trying to achieve. It seems unfair to have to rate these designs as ‘don’t like’. Perhaps there should be another option on the rating system to depict this.

North Shore Gallery's picture

We would like to see some designs using a shell or perhaps a starfish as the logo. Other ideas also welcomed. Keep it clean and simple, not to fussy.
Product identity should capture the following elements: unique, contemporary. Encapsulating the Photography and Jewellery into one brand.
'Lonely' - to signify solitude and a unique product.
'Coast' - to signify the coastal theme

Thanks again

North Shore Gallery's picture

We have now uploaded an image of jewellery. It is hand created by Melanie Roberts, using fresh water pearls and solid silver hammered hearts. This is one of our classic pieces.

North Shore Gallery's picture

Thank you everyone for your continued efforts. The designs are heading in the right direction and some really interesting logos being incorporated. We think these should represent the coastal theme in some way and the whole design to signify quality and uniqueness.

North Shore Gallery's picture

Great to see so many designs. Thank you all for your efforts.

We would love to see a few more designs incorporating a unique, creative font. It still has to have the feel of class and quality and capturing the coastal theme.

Thanks again

North Shore Gallery's picture

We have uploaded an image of our Art card and would be keen to see how your designs would look incorporated on the back face. We also welcome any creative input here.

Thanks again

North Shore Gallery's picture

Hi
Thank you to everyone for your design contributions. It has been great to see so much variety and has really helped us to find the type of thing we like. The design contest has been interesting and a learning curve for us. The whole process is very much a two way thing and we hope our comments have been constructive and helpful. With input from all over the world and a variety of creative styles, there are many of the designs we like.
Thanks again to all contributors and apologies that we can only chose on design.
Graham & Melanie